Quick Facts

Credential

Bachelor's Degree

Delivery Options:

Both On-Campus and Online - Some of your Classes will be in-person, on campus and some will be done online.

Duration: Three Years

With a typical full-time course load, this programme will take Three Years to complete.

Language of instruction

english

Admission Requirements

Entrance Requirements

In addition to the other Victoria University admission requirements for undergraduate Programmes, one of the following categories will allow admission to this course:

  1. Direct entrants with Uganda Certificate of Education (UCE) or its equivalent, and least 2 A’ level advanced principal passes in Economics, Mathematics, Entrepreneurship and natural sciences taken in the same sitting.

  2. Relevant Diploma, in a relevant field of study, from a recognized institution of higher learning;

  3. A pass in mature-age examination

Additional Requirements and Considerations

None

What you will Learn

  • Core Knowledge and Skills

    1. Event Planning and Management:

      • Learn the principles of event design, planning, and execution.

      • Understand the intricacies of managing different types of events, including conferences, festivals, trade shows, and weddings.

    2. Hospitality and Tourism Management:

      • Develop expertise in food and beverage operations, front-desk services, and accommodation management.

      • Explore global tourism trends and their integration into event planning.

    3. Financial Acumen:

      • Acquire skills in financial accounting, budgeting, and revenue management specific to the events and hospitality industry.

      • Learn cost-control strategies to maximize profitability in event execution.

    4. Marketing and Promotion:

      • Master event marketing techniques, including sales strategies, branding, and media management.

      • Leverage digital tools and e-commerce for effective event promotion.

    5. Legal and Ethical Frameworks:

      • Gain knowledge of legal issues, contracts, and negotiations to ensure compliance and minimize risks.

      • Understand ethical considerations and sustainable practices in event and hospitality management.

    Practical Experience

    • Industrial Exposure:

      • Engage in hands-on learning through internships and real-world event management projects.

      • Collaborate with industry professionals to gain insights into operational challenges and solutions.

    • Language Proficiency:

      • Improve your communication skills with Business French and Kiswahili, enhancing your ability to work in diverse, multicultural environments.

    • Leadership and Teamwork:

      • Build leadership capabilities and learn to manage teams effectively in high-pressure event settings.

    Cultural and Global Perspectives

    • Intercultural Competence:

      • Study the influence of cultural diversity on tourism and hospitality.

      • Develop a global outlook, preparing you to navigate the international events industry.

    • Sustainability in Events:

      • Explore sustainable event management practices to minimize environmental impact while delivering high-quality experiences.

    Research and Innovation

    • Conduct independent research projects, analyzing industry trends and creating innovative solutions for emerging challenges in the events and hospitality sector.

Career Opportunities

Career Opportunities

Graduates of the Bachelor of Event and Hospitality Management (BEM) program from Victoria University are equipped to pursue diverse and exciting career opportunities across various sectors. The program’s interdisciplinary approach ensures that students acquire the practical knowledge, strategic skills, and professional attitudes required to thrive in a competitive global marketplace. Career prospects include:

  1. Event Management and Planning

    • Corporate Event Planner

    • Conference and Meeting Coordinator

    • Wedding and Social Events Manager

    • Festival and Concert Organizer

    • Exhibition and Trade Show Specialist

  2. Hospitality and Tourism

    • Hotel and Resort Events Coordinator

    • Tourism Events Manager

    • Destination Marketing Specialist

    • Recreation and Leisure Events Manager

  3. Business and Marketing

    • Marketing and Promotions Manager for Events

    • Brand Activation and Experiential Marketing Consultant

    • Sponsorship Coordinator

  4. Technology and Innovation in Events

    • Event Technology Specialist (e.g., virtual/hybrid events)

    • Event Information Systems Analyst

    • E-commerce Specialist in Hospitality and Events

  5. Non-Profit and Community Development

    • Non-Governmental Organization (NGO) Events Coordinator

    • Community Outreach and Fundraising Organizer

    • Cultural and Heritage Events Manager

  6. Specialized Roles

    • Sports Events Manager

    • Academic Conference Organizer

    • VIP and Luxury Event Specialist

Entrepreneurial Opportunities The program also encourages graduates to venture into self-employment, enabling them to establish their own event management companies, consultancies, or specialized service providers in hospitality and tourism.

Global Scope With skills in international languages such as French, German, and Kiswahili, graduates are well-positioned to work in multicultural environments, both locally and globally. Their training equips them to meet the demands of the fast-growing events industry across East Africa, Central Africa, Southern Africa, and beyond.

The BEM degree at Victoria University empowers students to become leaders in the events and hospitality sectors, driving innovation and sustainability while creating memorable experiences for their clients and communities.

Tuition & Fees

The tuition and fee amounts are estimates based on current academic year's rates. For financial planning purposes, please use these totals as an approximate estimate of your costs. Actual fees may vary by term and enrolment activities.


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